Briztreadley

I like listening to podcasts.

I listen to podcasts on a range of topics – including trying some lesser known bike podcasts – just to see what is out there and what other bike nuts are up to.

But as with any podcasting topic, biking podcasts can be hit and miss. It is a fine line between hosts providing enough detail in content to be valuable and engaging, versus too much variety in content so that it lacks depth or worse includes so much techie/gear/personal talk that it totally alienates general punters.

Having been interviewed by Caroline Jones (Community Reporter) and included in an ABC radio segment earlier this year for Brisbane’s Bike Week Style Over Speed event,  I was reminded that I love listening to audio and the it is an often overlooked medium of communication (especially in todays’ hyper visual world). It also reminded me to check out other more locally produced bike-based audio productions, radio segments and podcasts.

Call me crazy

I think listening to a variety of lesser known biking podcasts is a worthwhile activity to do, and I’ll explain why. Most not-as-famous bike podcasts are produced by people as a labour of love. These hosts are investing their most precious resources into promoting more biking, so no matter how terrible the sound quality or personality of the hosts are, I will always appreciate the effort that people put into producing podcasts – it is not an activity most people are brave enough to try, let alone undertake on a regular basis.

Also due to budget and time constraint, content is often more personal, more approachable and more immediate. So hosts often provide unique trip reports, reviews and interview their mates- which for me has a sense of authenticity and genuineness about it. It also means that content is often more localised to the immediate region of the producer and are usually advertisement free, unlike more popular sponsored shows.

The Problem

The problem is cases of lesser known biking podcasts – it can be like playing Russian Roulette – you never know what you’re in for until your download and start listening to that first episode. You find out pretty quick if the production quality is low, the content is irrelevant or worse, the host/s are not professional, structured, interesting or on-topic. What an instant turn off!

Briztreadley podcast

I decided to give the bicycle podcast called Briztreadley a go. This podcast is produced by Andrew Demack, who works for as the  Development Officer for Bicycle Queensland.

So this is what I did

I’ve had had a few misses with other bicycle podcasts in the past, so it was with a little trepidation that I downloaded my first ever episode of Briztreadley as I was not sure what I was going to get.

I was keen to support local bike enthusiasts and my local region and to hear what the show format was. I had heard about this podcast about six months ago and only in passing, but had yet to take action and listen to it. I have quite particular ideas about interviewing style and content selection (I think it is the teacher and researcher in me that makes me so particular about quality, clear, consistent and well managed audio communication,  so I was a little picky with which episode I chose for our maiden date. I resisted the newest episode and opted instead for the episode uploaded this time a year ago.

So the episode I listened to was Briz Treadley Podcast 2016 Episode 1: Finishing off the Brisbane Valley Rail Trail with regular hosts Andrew Demack, Chris Welsh and Jordana Blackman (released 21 January) 2016. I chose this episode because I wanted to see what was happening in the local area around this time and also I like listening to some earlier work on podcasts and then compare with more recent episodes to see the development over time and what has/not changed.

So how was it?

I was pleasantly surprised. I really enjoyed the show. I found the 27 minutes easy to listen to, well-paced and interesting. IT touched on a few different riding genres and provide a thoughtful snapshot of a selection of cycling news and events.

What I liked about it – among other things:

• Local and community focused
• Variety of skills and thrills
• Not too long (just under 30 minutes)
• Short, simple sound bites of variety and interest, no ego.
• Balanced, normal, not too techie
• Great to have a competent and engaging female voice/host

I was delighted to hear early on in the podcast the hosts discussing NZ MTBing at Rotorua. IT was pretty much this time last year we left for a 10 day MTB trip to Rotorua last year, which we are doing again this year, leaving next Thursday for 11 days this time (I can’t wait!!).

So it was great to hear Whakarewarewa Forest being featured – and also to hear it correctly referred to and pronunciated – it still makes me smile, and I still don’t dare say the local version (tee hee).

I like that this episode also covered a few aspects without wearing glossing over the topics superficially. So some comments on things like newbie MTB riding at Mt Cootha, NZ Rotorua MTB riding at Redwoods and the new jumps set for Crankworx 2015. The main segment is based on a phone in interview with Paul Heymans discussing the Brisbane Valley Rail Trail $1.8 million investment announcement. (*Since this episode aired, the Brisbane rail Trail has already had a few updates* )

There was also some discussion about some upcoming cycling events in RAdelaide (or when the episode went to air ‘upcoming’ events) such as the Women’s Santos and Tour Down Under and Bridie O’Donnell’s 2016 1-hour World Record attempt. Some interesting little tit-bits that were raised – from Bridie’s interview re doping issues, micorsurging, mental training, aero positioning and other people’s doubts of her world record attempt at 41 years old.

 

So what now?

Overall, I was happy I took a chance and listed to Briz Treadley Podcast. I was pleasantly surprised with the variety of content and warmth of the presenters. I appreciate the labour of love that it is. I though it showcased Brisbane and its surrounds very well and achieved its aim of informing and motivating people to get out on bikes more. I will certainly be downloading a few other episodes to take with me next week on the plane to NZ.

So if you have not already done so, either check out Briz Treadley and let me know what you think – or find another bike podcaster in your region and give them a go.

After all, these podcasters are making the massive effort and commitment spreading the bike word, love and community – so why not give a couple of episodes a try?

You might be pleasantly surprised at what you find!

Briztreadley

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