Cycle Farm

Cycle Farm. Bicycles Create Change.com 7th Aug 2019.

Increasingly, more people are turning to alternative ways of eating, living and consuming that are more sustainable and enriching.

Cycling has always been part of the green revolution, but one pair of farmers are taking this approach to the next level.

Cycle Farm is an organic farm run by Patricia Jenkins and Jeremy Smith located in Spearfish South Dakota, USA.

As their name suggests – as well as being a functional organic farm, Cycle Farm is particularly interested in using bicycles to facilitate workload and productivity.

They are a working farm, selling their produce to a variety of outlets and farmers markets, as well as being a kind of open/farm visitation/awareness-raising platform for more sustainable farming/consumption practices.

Bicycles are central to Cycle Farm’s philosophy and daily operations.

Most impressive is how Patricia and Jeremy have custom-altered a range of bicycles and integrated their use into all areas of farm operations, like the bike-powered roller-crimper – very inspiring!

Cycle Farm has a blog and website showcasing some great photos and info on what they are up to and seasonal activities.

Here’s how Cycle Farm explain how they use bicycles:

Here at Cycle Farm, we are very enthusiastic about bicycles as efficient farm tools.  We’re using bicycles to help minimize our off-farm inputs.  Employing bicycle- and human-power and minimizing our off-farm inputs is important to us for the following reasons.

Conventional agriculture has a huge environmental impact, from the use of pesticides, herbicides, chemical fertilizers, distributing produce to distant markets, use of heavy machinery, water use and pollution, etc. For us, reducing our inputs forces us to look at our overall ecological impact.  For example, we are a human-powered, bicycle-driven operation. We take our vegetables to market each week by bicycle and encourage CSA members to ride their bike to the farm for pick-up.

We are producing local food. Our goal is not to grow food for a large wholesale market, but to serve the community in which we live, Spearfish Valley. Additionally, we are not using a tractor, but instead all farm work is done by hand.  This means we don’t have to use gasoline, which saves us money as well as reduces our carbon emissions.

Cycle Farm. Bicycles Create Change.com 7th Aug 2019.
Cycle Farm. Bicycles Create Change.com 7th Aug 2019.

A second reason is economic; the more we can reduce the amount of things we have to purchase to run this farm, the more likely we can make a living wage off these three acres.  A tractor, even a small one, is a considerable expense. If we can do the same work with our hands and with a bicycle, we can save ourselves and our market that additional cost.

Beyond reducing gas use and our carbon emissions, we are working toward building soil carbon in our fields with small scale, no-till vegetable farming.  Organic no-till methods are becoming more and more widespread in larger operations for a variety of reasons (soil conservation, carbon sequestration, nutrient cycling, etc.). However, this has not yet translated into small scale vegetable production, that we’ve found. We are experimenting with and developing methods applicable for a smaller scale (0-15 acre) organic, no-till operation (i.e. bike-powered roller-crimper).

Cycle Farm. Bicycles Create Change.com 7th Aug 2019.

And of course, bicycles make everything more fun. By moving at a more human pace, we are getting to know our community better. We can stop and talk with friends and neighbors in passing. Hopping on a bike allows us to stay loose and flexible after long days in the field.  And there is something so satisfying about hitting a pocket of cool air on a ride past Spearfish Creek on a warm summer evening.

However, doing this alone ultimately may not accomplish much towards addressing pressing global crises. We are enthusiastic about helping to motivate our community and participating in an exchange of ideas on a broader scale. Interested in human-powered, sustainable agriculture – then you can come visit the farm and talk to us.

Lastly, when the farm slows down in the winter, we plan on gearing up a bicycle workshop in the garage. Building custom cargo and utilitarian bicycles and trailers, as well as doing frame repair.

Cycle Farm. Bicycles Create Change.com 7th Aug 2019.
Cycle Farm. Bicycles Create Change.com 7th Aug 2019.
Image still: SDPB Dakota Life: Cycle Farms.

France: Cycling is now a legal right

As the administrator of this blog, I work hard to bring a range of bicycle-inspired news, initiatives, personalities, research and projects where bicycles create more positive social and environmental change. This means I get to read all manner of interesting (and unusual) material from all corners of the world. I love hearing about the various initiatives locally and globally that are working to get more people on bikes. Today, I saw the below article by Anna-Karina Reibold reporting on a recent French mobility law which enshrines cycling as a legal right. AWESOME!! This law signifies a major socio-cultural shift. Among other changes, it will legally require French companies with at least 50 employees to negotiate new measures to improve employee mobility, in particular by subsidising the use of cycling and other ‘green modes of transport’ for commuting. I love the direction the French are going with this! Let’s hope other counties will follow this progressive lead. Read for more details. Enjoy! NG.

France: Cycling is now a legal right. Bicycles Create Change.com 29th July, 2019.
Image: ECF

Advocacy Success in France: Cycling Established as a Mode of Transport

Cycling and walking becomes a legal right in France!

After months of fierce debate, the French National Assembly approved the Mobility Orientation Law on June 18th, 2019.

The French Cycling Union (Fédération française des usagers de la bicycletteFUB) was actively involved in the negotiation of the draft mobility bill and successfully advocated for the rights of cyclists. The FUB dedicated eight months to monitoring parliamentary sessions and working on possible amendments.

Agnès Laszczyk, Vice-President of the FUB in charge of lobbying, highlights: “The draft law on mobility is the very first time French MPs and senators have given cycling mobility the importance it deserves. More than 110 amendments tabled¹ in each house, i.e. 10% of all amendments tabled on the draft law, concerned cycling, with nearly all of FUB’s proposals (31 amendments in the Senate and 16 in the National Assembly) taken into account. Even more significant were the hours of heated debate during the sessions in favour of cycling.”

Creating Cultural Change – Making Cycling Safe and Accessible

Whilst this is essentially a symbolic progress, cycling will be enshrined in the Law, which will provide an excellent judicial pillar. Several changes that build on FUB recommendations can already be identified:

– The National Assembly adopted an official Learn to Ride (Savoir Rouler) educational program to “ensure that every child is able to ride a bike autonomously and safely in public spaces by the time he/she enters secondary school”. The FUB hopes that this will lead to a cultural change in daily mobility choices.However, this change will only be effective if measures are applied universally and made compulsory!

– A new sustainable mobility package has replaced the kilometre allowance (IKV) that could not be combined with other modes of transport. Employers are now able to introduce a fixed and combinable annual package. Figures of up to €400 (previously €200) will be tax-free.

– The maintenance and creation of new cycle routes will become compulsory with the renovation of roads. Over the course of seven years, €350 million, along with endowment funds of €100 million per year, will be allocated to cycling infrastructure projects. Additionally, discontinued cycling routes will become illegal!

– Another FUB advocacy accomplishment marks the introduction of mandatory bike marking, “Bicycode“. The resulting national database will come into force for new as well as second-hand bicycles in 2021. The FUB hopes to take this initiative a step further and inspire more European countries to adopt similar policies by introducing a continent-wide database.

France: Cycling is now a legal right. Bicycles Create Change.com 29th July, 2019.
Image: ECF

Let’s Talk about the Bicycle

The FUB has been eager to capture the attention of the public eye and engage with citizens, MPs and the French government in debate.

The successes of the FUB in the development of the mobility law were advanced with the help of the “Parlons Vélo” campaign.

The campaign took force after the presidential and legislative elections in 2017, with the aim of engaging citizens and political leaders on cycling issues.

113,000 citizens were mobilised to participate in the French Bicycle Barometer.

French cities were ranked according to cycling-friendliness after inviting cyclists to share their feelings on bicycle use.

Encouraged by this momentum, the FUB is set to launch a second edition of the French Bicycle Barometer this September.

France: Cycling is now a legal right. Bicycles Create Change.com 29th July, 2019.
Image: ECF

These results are expected to play a central role in the debates leading to the French municipal elections in March 2020.

The campaign has also inspired citizens to address the French government and MPs by sending them a postcard in support of pro-cycling amendments. This initiative counted over 100, 000 participants. Finally, an online tool, introduced by the FUB, allowed citizens to make their voices heard by giving feedback directly to their local MP, asking them to support or reject certain amendments.

The Revolution is on the move

Overall, the work of the FUB has had far-reaching impacts and sparked political interest,  as it has illustrated the strong will of citizens to create favourable conditions for cycling. As Olivier Schneider, President of the FUB, notes:

“With, on the one hand, the quality of our 95-page white book of proposals on ‘”how to enhance the law to get France cycling’” and on the other hand the reach of our social media campaign (over 15 000 emails sent to MPs!), MPs that we came across were quick to tell us that they had “received FUB’s proposals and were looking at them closely”. Given the anonymity with which cycling as transport has been considered throughout the years, this feels like an exciting and promising development!

For example, Elisabeth Borne, who has recently taken the position of Minister for Ecological and Solidary Transition, is now very much aware of the potential that cycling holds. “Mentalities have changed” says Agnès Laszczyk.

“Many efforts remain necessary to reach the levels of European cycling leaders, but the revolution is on the move”.

More information on this subject click here for the press release.

France: Cycling is now a legal right. Bicycles Create Change.com 29th July, 2019.
Image: Needpix

This article was first published 29th July 2019 on ECF by Ann-Karina Reibold.

AWCC 2019 – Abstracts open!

AWCC 2019 - Abstracts open! Bicycles Create Change.com. 8th June 2019.
Image: @walkcycleau

It’s Australian Walking and Cycling Conference (AWCC) time again!

Hooray!

I really like this conference.

The people are great, the program is always interesting – and it doesn’t cost and arm and a leg to get there. Perfecto!

In 2017, I presented an AWCC roundtable session entitled Bicycles Create Change: An innovative guide to creating memorable and meaningful engagement in community bike projects.  

The session went very well and it was great to share my work people outside of Griffith Uni and Queensland.

It was also a valuable opportunity to network and meet some incredible people. I came home from the last AWCC with a big smile and many new ideas and resources.

Last year, the 2018 AWC Conference was held in the Victorian regional city of Bendigo,

This year, AWCC is returning to Adelaide on October 24-25th 2019.

AWCC 2019 - Abstracts open! Bicycles Create Change.com. 8th June 2019.
Image: @bykko_au

AWCC 2019 – Abstracts open!

The 2019 conference and related activities aim to engage more directly with local issues of climate change mitigation and adaption in relation to walking and cycling.

The 2019 AWCC theme is Active transport in a changing climate.

Abstracts for AWCC sessions are now open.

Session Formats

Learnshops: 20 min podium presentations with 10 mins Q & A.

Spin cycles: Short, fast-paced podium PPTs of 3.45 mins for 15 slides.

Roundtables: To a table of 10 – present for 10 with 15 mins group discussion

Key dates

  • Abstract submission opens: Monday 22 April
  • Abstract submission closes: Monday 22 July
  • Authors notified of outcome: Monday 19 August
  • Authors notified of program placement (date/time): Mon 26 Aug
  • Presenting author registration deadline: Monday 16 September
  • Conference: Thursday 24 and Friday 25 October

Below is more info from the AWCC website.

AWCC 2019 - Abstracts open! Bicycles Create Change.com. 8th June 2019.
Image: @URBLR

Conference vision

The simple acts of walking and cycling have the potential to transform the places we live, our economies and how we engage with our environment. The Australian Walking and Cycling conference explores the potential for walking and cycling to not only provide for transport and recreation but solutions to challenges of liveability, health, community building, economic development and sustainability. As one of Australia’s longest running, best regarded and most affordable active travel conferences, we bring together practitioners and researchers from Australia and across the world to share their work and engage with conference participants.

Conference theme: Active transport in a changing climate

We aspire to promote work which creates a transport mode shift away from cars towards walking and cycling, and using active means to link with improved public transport in suburbs and rural towns. We want to shift away from CO2 reliant mobility and keep people active as temperatures rise, and extreme weather becomes more common.

What can a transport mode shift in our suburbs and rural towns contribute to CO2 reduction nationally? What concomitant air quality benefits are felt in suburban streets and towns as a result? Acknowledging that climate change is occurring, what changes are to be made to suburban and town environments so that walking and cycling are almost always convenient, pleasurable, safe and life affirming even in the face of rising temperatures? What does a small town or suburban neighbourhood retrofit look like in the next ten or twenty years, so that people are out and about and interacting? How do people of all ages and abilities avoid retreating to air-conditioned ‘comfort’ – ‘comfort’ that is inactive, isolated and CO2 producing?

These questions indicate the directions we hope to explore in the 2019 conference.

AWCC 2019 - Abstracts open! Bicycles Create Change.com. 8th June 2019.
Image: @Modacity

Bike Shop Artist Residency

Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.

I love seeing art in bike shops.

Bikes and Art just go together.

It is a pairing that makes sense – like bikes and dogs, or bikes and coffee, or bikes and sunshine (*sigh*).

Free Cycles Community Bike Shop is in Missoula, (Montana, USA).

This shop is already a stand out example of a grassroots bike shop that offers a wide range of services, programs and events, including music, performances, theatre, food/organics, trivia, and film nights – in addition to its other bike-related workshops, community events, fundraising, education and outreach programs. Phew!

Free Cycles has a long history of supporting local and visiting artists by providing a performance space for their ongoing creative and artistic program.

To add to this, Free Cycles initiated an Artist Residency Program.

Such a great idea!

Biking is a creative act for many people.

Aside from being a great use of space, resources and networks, having a local artist in a bike shop is a great way to cross-pollinate, motivate and actively support community integration, extension and diversity. Very cool!

Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.

Video: Path Less Pedaled

Overview

This project facilitate the creation of art at Free Cycles Community Bike Shop in Missoula for public exhibition/interaction, with used bicycle parts from Free Cycles and recycled materials donated by Home ReSource.

The Artist in Residence Program create a more dedicated interaction between artist and place; practice and environment; art and bicycle; sculpture and community.

Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.

What is the artists program?

The Artist in Residence Program at Free Cycles is a new initiative to connect Artists with the Missoula community through the love of cycling.

Artists are invited through a public art call, and when selected may spend up to one month in the warehouse studio.

Here Artists are granted the time, space, materials, and equipment to create.

Artist participants are able to source materials from the thousands of donated bikes in stock on the Free Cycles property, as well as donated and reclaimed construction materials from local materials giving partner Home ReSource.

Upon completion of their residency Artists in Residence are asked to provide one workshop day to staff and volunteers, one workshop day to be offered free of charge to the public, and one work of art suitable for installation on the Free Cycles 2 acre property.

In its initial year the program is set to offer residencies to four local artists.

The program’s goal is to be able to offer artists fair compensation for their educational work and provide a stipend for their time in residence with hopes that future funding can grow these amounts to seek artists in all stages of their careers.

Bike Shop Artist Residency. Bicycles Create Change.com. 17th May, 2019.

Why initiate an artists program?

The planning process for this project has been happening informally for many years.

By offering a community space, that encourages citizen interaction, Artists are attracted organically out of their love for creative process.

For more than two decades Artists have been creating with materials from Free Cycles, often in their own shops but sometimes on site.

With the recent purchase of the two-acre property and 28,000-square feet of building space this year has provided opportunity to formalize our artist oriented programming and increase our community workshop offerings.  

This program will ensure the future of the Free Cycles warehouse as a permanent part of the Free Cycles Community Bike Shop’s engagement at a pivotal time in the property’s future. 

Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.

Who is ‘MIST’?

MIST is the Missoula Institute for Sustainable Transportation. MIST is a citizen-based non-profit organization in Missoula, Montana. They have a strong focus on making walking, bicycling, and public transit more complete, accessible and enjoyable.

They work to create a system of movement that is safe, equitable and environmentally sound. Four programs work towards these goals, of which Free Cycles Community Bicycle Shop is one.

Free Cycles Community Bicycle Shop seeks to create a healthy community through a wide range of strategies.

The goal of Free Cycles is to help Missoula, Montana transition to a more sustainable transportation system while simultaneously setting a strong example for other places. 

Through these programs will help individuals collaborate and work to be active stewards of the community with an emphasis on social and environmental justice. The idea is to work towards this mission through education, empowerment, and engagement.

The education programs strive to give people the knowledge to maintain their bicycle independently, use it safely, and eventually share their skills with others.

By increasing the accessibility of human powered transportation, the organisers seek to directly empower individuals from all walks of life with the ability to move themselves.

Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.

Free Cycle Projects

These projects focus on community engagement to facilitate a sense of collective responsibility, a strong sense of place, and human connectivity.

Free cycles has had approximately 200,000 total participants to date. There have been 38,000 bikes donated since 1996 of which about half gone out as free bikes while about one quarter have been recycled and one quarter have been repurposed. About 6,000 have taken the BikeWell safety, maintenance, and orientation class.

Bike Shop Artist Residency. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency Program. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency. Bicycles Create Change.com. 17th May, 2019.
Bike Shop Artist Residency. Bicycles Create Change.com. 17th May, 2019.

All Images: Free Cycle website or @freecyclemissoula (IG). This post was adapted from an article first published on Indiegogo.

More space. Bicycle Politics: Review Essay. (4 of 4)

Here is the fourth and last in the US bicycle politics review essay series written by Dr Jennifer Bonham. This review detailed three key texts. The first post outlined the socio-political context to set the scene. The second post reviewed the book ‘Pedal Power: The quiet rise of the bicycle in American public life’ while the last post focused on Zack Furness’ ‘One Less Car: Bicycling and the Politics of Automobility’. This post looks at Jeff Mapes’ Pedaling Revolution: How Cyclists are Changing American Cities’ which rounds off a very comprehensive and informed discussion about the history and activities of bicycle politics in the USA. This book in an especially valuable inclusion to this discussion given that according to Dr Bonham ‘it comes the closest to conjuring a culture of cycling which values diverse mobilities’ of all the books reviewed. A massive thank you to Dr Bonham for sharing her research, thoughts and passion. Enjoy! NG.

More space. Bicycle Politics: Review Essay. (4 of 4). Bicycles Create Change.com. 22nd April, 2019.

Mapes, J. (2009). Pedaling revolution: How cyclists are changing American cities. Corvallis, OR: Oregon State University Press.

More Space

Jeff Mapes’ Pedaling Revolution: How Cyclists are Changing American Cities targets a general readership as he traces changes in the status and popularity of cycling in the United States. A senior political reporter with The Oregonian, Mapes’ sympathy for bicycling is informed by debates over the livability of American cities, health and the built environment, and the costs of suburbanization and automobile-oriented transport systems. Mapes does not explicitly challenge fundamental notions of technological progress or dominant values of individualism and materialism. Rather, he argues, automobile-oriented transport systems bring a range of problems—suburban sprawl, affordability, exclusion and constraint— that will worsen into the future. His analysis is concerned with the formal political institutions—parliament, elected and appointed officials in all spheres of government, legislation, funding arrangements—he believes are essential to increasing bicycle use.

Mapes introduces his book with a description of the different people to be observed riding bicycles in North American cities today. As he challenges cycling stereotypes, he is also quite aware this latest turn to bicycling may be short lived, just one more crest in a series of highs and lows that reach from the nineteenth to the twenty-first centuries. The bright moments for “everyday” cycling in the United States have occurred under “not so everyday” conditions. The 1940s boom came with wartime petrol rationing and the 1970s boom amid the fuel shortages of the oil crisis. But Mapes traces threads from the 1970s to the present day as he identifies the people (bike advocates, bureaucrats, industry representatives, politicians), maps the legislation (ISTEA), and describes the ideas and programs (e.g. Safe Routes to School) he believes have enabled a recent resurgence in cycling.

Once he has positioned the United States on the brink of change, Mapes turns his attention to the Netherlands for a glimpse of what the future might hold. He provides a detailed description of the infrastructure, road rules, etiquette, legislation, and funding arrangements in place in the Netherlands. Mapes emphasizes the importance of the Dutch government’s political will in re-orienting the transport system to accommodate all modes of transport (not just the automobile) and, in contrast to Wray, he explains this re-orientation largely in terms of the 1970s oil crisis.

Mapes, like Wray, discusses the various roles played by bike advocates, advocacy groups, activist events and sympathetic politicians in developing a culture of cycling in U.S. cities. The discussion is rich with examples as he takes readers on a cycling tour of three U.S. cities: the university town of Davis, California; Portland, Oregon; and New York. Combining tour with commentary, Mapes describes the streets he cycles along and uses buildings, landmarks, and pieces of infrastructure as entry points into the network of people, organizations, events and opportunities he argues have been instrumental in the development of local cycling cultures. The “bicycle tour” through these cities is particularly useful as it situates cycling within the broader context of debates about public space, sub/urbanization, urban planning and transport. In doing this, Mapes draws back from the car versus bike dichotomy bringing into view myriad elements, actions and relations that make up the urban landscape and shape mobility practices today.

Mapes’ cycling advocacy is keen but measured. In the final chapters, he focuses on the three issues he clearly considers to be at the heart of livable cities: cyclist safety, health, and children’s independent mobility. He presents a useful summary of the contrasting views of “cyclist safety” from prominent U.S. cycling activists—including John Forester’s “vehicular cycling,” Randy Neufield’s traffic calming approach and Anne Lusk’s segregated bikeways—and discusses their implications for transport infrastructure, public space and the conduct of the journey by bike.

These debates currently reverberate in developed and developing countries across the globe. As Mapes places the bicycle within a broader sub/urban context, he presents research into the health benefits of cycling alongside discussions between geographers, planners, transport, and health researchers on the role of the built environment in facilitating— or not—active modes of travel. Finally, Mapes examines the decline of cycling in children’s everyday mobility in the United States and discusses the competing concerns over sedentary lifestyles, children‘s independent mobility and parental responsibilities.

Pedaling Revolution is not explicit in its theoretical underpinnings nor does it problematize the power relations through which bicycles/bicycling/ bicyclists have been marginalized in contemporary American culture. Further, Mapes’ discussion of bicycle culture tends to be overshadowed by the role he attributes to politicians and bureaucrats in bringing about  change. But what is crucially important about Pedaling Revolution is that it places cycling within a broader spatial and mobility context than either Wray or Furness allow. In doing this, Mapes comes closest to conjuring a culture of cycling which values diverse mobilities.

More space. Bicycle Politics: Review Essay. (4 of 4). Bicycles Create Change.com. 22nd April, 2019.
Image: Mona Caron

Centering Cycling?

Each of these books advocates for cycling as they explore its position in the United States and reflect on bringing about change. They are important in their efforts to persuade a broader audience—beyond the committed cyclist—of the benefits of public investment in cycling; demonstrating alternative (more or less radical) ways of being in the world; providing insights into how cycling advocates and sympathizers have intervened in decision-making processes; the rich and detailed examples of the individuals, groups, places, and processes that have been pivotal in fostering change—and the pitfalls to be overcome.

However, their efforts to centre cycling within their respective analyses meet with mixed success. As Wray and Furness introduce cycling through a dichotomous relation with the automobile, the bicycle is immediately “de-centered” and, despite demonstrating alternative futures the struggle for change remains daunting. Their political strategy is to “grow” cycling cultures outward into the broader population so that an increasing number of people come into the “fold” of cycling. Arguably, Mapes retains cycling at the centre of the analysis through reference to broader spatial and mobility contexts. In doing this, his strategy is to foster general conditions which value cycling—a culture which welcomes bicycling without demanding mass participation or positioning cyclists as victims needing concessions or protests.

More space. Bicycle Politics: Review Essay. (4 of 4). Bicycles Create Change.com. 22nd April, 2019.
Image: Pedal Revolution.org

Dr Jennifer Bonham is a senior lecturer in the School of Social Sciences, University of Adelaide. She has a background in human geography specializing in urbanization and cultural practices of travel. Her research focuses on devalued mobilities as it explores the complex relationship between bodies, spaces, practices, and meanings of travel. Her current research explores the gendering of cycling. Jennifer’s work is informed by a concern for equitable and ecologically sustainable cities.

Contact details: School of Social Sciences, University of Adelaide, Adelaide 5005, Australia. jennifer.bonham@adelaide.edu.au

This excerpt is from: Bonham, J. (2011). Bicycle politics: Review essay. Transfers, 1(1), 137. doi:10.3167/trans.2011.010110.

Images and hyperlinks included here are not part of the original publication.

Less Cars. Bicycle Politics: Review Essay. (3 of 4)

Welcome back to this third post in a series of four taken from Dr Jennifer Bonham’s Bicycle Politics Review Essay IDEAS IN MOTION: ON THE BIKE. In the first post, Dr Bonham provided the background and context for the three bicycle politics books she reviews. The second post reviewed the book ‘Pedal Power: The quiet rise of the bicycle in American public life’. In this post, she reviews Zack Furness’s ‘One Less Car: Bicycling and the Politics of Automobility’. This book is a personal favourite of mine. I have a copy on my desk and I love that this book is a reiteration of Furness’s PhD Dissertation. It was also the first time I saw the term BIKETIVISM. Books like this one keep me motivated in my own community bicycle PhD research. If you get a chance, read this book. It is comprehensive, thought-provoking, full of interesting bike facts and is incredibly well-researched. A must read for any cyclist! Thanks again to Dr Bonham. Enjoy! NG.

Less Cars. Bicycle Politics: Review Essay. 3 of 4. Bicycles Create Change.com. 17th April, 2019.

Furness, Z. (2010). One less car: Bicycling and the politics of automobility. Philadelphia, PA: Temple University Press.

Less Cars

Zack Furness is an assistant professor in cultural studies at Columbia College, Chicago. His book One Less Car: Bicycling and the Politics of Automobility is a revised version of his Ph.D. dissertation and it is impressive in its scope and detail. Furness carves out a place for
cycling both in the formation of automobility, which he locates in the late
nineteenth century, and as a point of resistance to it. The bicycle, he argues,
played a central role in a series of cultural transformations in “mobility,
technology, and space” (16). These transformations included the construction of a “mobile subjectivity,” the development of a meaning system around personal transportation and the disciplining of bodies and environment to long-distance, independent mobility (17).

These transformations, according to Furness, were key components in the new “system of automobility.”9 Following from this, the automobile did not initiate cultural transformations; rather, the automobile itself “made sense” because these transformations had already taken place. Furness acknowledges cycling was not alone in bringing about some of these changes but he regards it as a proto-type of automoblity so that “automobiles provided an almost logical solution to the culture of mobility forged by cyclists and the bicycle industry” (45).

Having argued that cycling played a key role in the formation of automobility, the substantive chapters of One Less Car operate as point and counterpoint to the automobile norm. In Chapter Three, Furness discusses the early twentieth century growth in automobile ownership, legislative changes regarding conduct on the streets, and the modification of public space to facilitate motor vehicle movement. These changes are explained in terms of the automobile-industrial complex, which facilitated production and consumption on a massive scale. The discussion then turns to cycling as a point of resistance to this complex. Furness locates the emergence of U.S. cycle activism in the 1960s/1970s and places cycling organizations, advocacy groups and activism at the centre of challenges to the automobile that run through to the present day. Like Wray, he explores the role of different political actors and actions in creating alternative mobility cultures, illustrating the case with a detailed and multi-layered account of Critical Mass.10

Moving to contemporary society, Furness is particularly concerned with the mechanisms by which cycling is devalued in relation to the automobile and focuses on specific cultural products—film, television shows, road- safety pedagogy and news reporting—for the way they have created and maintained automobile norms. Bike riding characters in films such as Pee- wee’s Big Adventure and television shows like Get a Life infantilize and emasculate cyclists while road-safety “documentaries” effectively prepare child-bicyclists to become adult-motorists. In terms of news reporting, he argues, cycling has been represented favorably in times of crisis—the war effort and petrol rationing—but more recently power relations have been turned on their head as motorists are positioned as victims of the inept or elitist behavior of cyclists.

Less Cars. Bicycle Politics: Review Essay. 3 of 4. Bicycles Create Change.com. 17th April, 2019.
                                                      Image: Contra Texts

As a counterpoint to these negative representations, the remaining chapters offer thick descriptions of cycling sub-cultures in the U.S. These chapters are the real strength of One Less Car, offering insights into an aspect of U.S. cycling that, until recently, has been overlooked. They examine the linkages within specific sub-cultural groups between bicycling, environmentalism, community development and anti-consumption. These include the “Do it Yourself/Do It Ourselves” ethos of the punk musicians who have embraced bicycling, bike messengers and mutant bike clubs.

Furness also explores the important role of community bike projects within disadvantaged localities as they provide places for people to gather and access resources and knowledge that is usually unavailable. He examines the role that specific projects have played in supplying bikes to people within their own local communities and, with a more critical eye, the place of such projects in developing countries as they assist in creating alternative global networks.

Furness also examines the more problematic aspects of cycling sub-culture—the pervasive sexism of cycling in the U.S. and the assumptions that underpin bicycle projects in developing countries. Furness finishes the book with a brief review of the shift of bike manufacturing out of the U.S. to low-wage countries and contemplates the potential of the industry to once again provide employment in the U.S.

Furness attempts to place the bicycle at the centre of the analysis but, like Wray, he re-inscribes the bicycle/automobile dichotomy and despite paying careful attention to one set of cultural transformations he ignores others. Furness does not draw attention to the micro-political processes through which decisions about the material formation of cars and bikes have been (and continue to be) made. Nor does he relate the bicycle or the automobile to broader discussions in the late nineteenth century about the spatialization of activities and the development of cities, which included the urban industrial economy; urban efficiency, sub/urbanization and public health. Although Furness examines contestation within the various cultural transformations he describes, there is an air of finality in these transformations that offers little hope of change.

Finally, as Furness identifies bicycle activism as the key point of resistance to the automobile in the anti-freeway protests of the 1960s/1970s, he overlooks the efforts of local communities, built environment professionals, politicians, and academics in questioning freeway planning.

Less Cars. Bicycle Politics: Review Essay. 3 of 4. Bicycles Create Change.com. 17th April, 2019.
Image: behance.net

Notes

10. Critical Mass is a regularly staged bike ride in cities around the world that brings cyclists together in a blend of political statement and celebration of cyclists.

Dr Jennifer Bonham is a senior lecturer in the School of Social Sciences, University of Adelaide. She has a background in human geography specializing in urbanization and cultural practices of travel. Her research focuses on devalued mobilities as it explores the complex relationship between bodies, spaces, practices, and meanings of travel. Her current research explores the gendering of cycling. Jennifer’s work is informed by a concern for equitable and ecologically sustainable cities.

Contact details: School of Social Sciences, University of Adelaide, Adelaide 5005, Australia. jennifer.bonham@adelaide.edu.au

This excerpt is from: Bonham, J. (2011). Bicycle politics: Review Essay. Transfers, 1(1), 137. doi:10.3167/trans.2011.010110.

Images and hyperlinks included here are not part of the original publication.

Pedal Power. Bicycle Politics: Review Essay. (2 of 4)

Welcome back to this second post in a series of four taken from Dr Jennifer Bonham’s Bicycle Politics Review Essay IDEAS IN MOTION: ON THE BIKE. In the last post, Dr Bonham (Uni of Adelaide) provided an introduction and background for this essay and established the histo-politico-social context. This post reviews the first (of three) American books on Bicycle Politics. Thanks again to Dr Bonham. If you have not yet read this book, check out this review and see if you want to head to your local library for more. Enjoy! NG.

Wray, J. H. (2008). Pedal power: The quiet rise of the bicycle in American public life. Boulder, CA: Paradigm Publishers.

Pedal Power. Bicycle Politics: Review Essay. 2 of 4. Bicycles Create Change.com. 12th April, 2019.

Pedal Power

J. Harry Wray’s Pedal Power: The Quiet Rise of the Bicycle in American Public Life is an immensely readable account of the nascent shift toward bike friendliness in the United States. Wray has written both a cycling advocacy text and, as a professor of politics at De Paul University in Chicago, an accessible introductory text for students taking courses in culture and politics. Each chapter offers an entry point into discussions about the nature of politics, political theory, the mechanisms that foster particular meanings and values over others, and the processes of political struggle and change.

The early chapters of Pedal Power establish the background for the pivotal third chapter after which the discussion turns to the development of a bicycle culture and the process of creating political change. Wray opens his case with a “bicycle view” strategy—that of the touring cyclist— to contrast the embodied experiences and social interactions enabled through cycling and car driving. He uses a familiar set of concepts in making this comparison: the surface of the road reverberating through the body; muscles responding to topography; elements assailing the flesh.

Further, the fact of sitting “on” a bike and “in” a car facilitates different types of relations with co-travelers (those who walk, ride, drive (passenger) alongside), “by-standers” (those not going anywhere—for the moment), and other species and things. Wray links these different experiences of mobility to different political positions arguing the bicyclist tends to a more progressive (and preferable) politics as the cyclist is always located within his/her context whereas driving tends to isolate and insulate motorists from their environment.

Clearly, the bicycle and the motorcar will enable different experiences and interactions but Wray misses a number of opportunities by simplifying the argument into a bicycle versus car dichotomy. It works toward fixing differences between cars and bikes and smoothes over the processes through which bodies, machines, materials, spaces, and concepts have been, and continue to be, wrought together. Further, it limits our view of other ways of getting around and the diversity of experiences and interactions these enable. To illustrate this point, we could assemble cycling (racing, utility, etc.), walking (jogging, running), taking the tram, bus or train, riding a scooter, wheelchair or sled, skateboarding, being a passenger in a car, driving a truck, taxi or automobile, rickshaw cycling, parcour and rollerblading. We could then question the apparatuses through which these particular categories have been created, or excised, from the mass of human experience and bracketed into discrete sets of mobility. Picking apart these categories (the practices, emotions, concepts, materials and interactions they entail) is a political tactic through which we would scramble our existing categories, create new ones and challenge the valuing or prioritization of any one set of practices over another. The point Wray makes in contrasting bicycling and driving is to challenge the privilege accorded to motoring practices. However, he also re-inscribes the car/bike hierarchy as he seeks to value the very characteristics through which cycling has been devalued.

The second and third chapters contrast the politics and culture of bike riding in the Netherlands and the United States. Wray explains bicycle culture in the Netherlands in terms of a sense of shared responsibility and a political pragmatism that was brought to bear on the 1960s/1970s backlash against the motor vehicle. This explanation prepares the ground for a discussion of cycling and motoring in relation to the core American values of individualism and materialism. He is specifically concerned with whether and how cycling and motoring foster and extend each of these values. The “myth” of individualism, and its strong links to materialism, are explained as the outcome of the country’s Protestant roots, (initial) fluid class system and the stories Americans tell about their long frontier history. This individualism was transformed through the process of industrialization where it was reconstituted as “personal product choices” (61).

It is within this context that the motor vehicle figures as a symbol and mechanism for the further elaboration of consumption and individualism. The motorcar represents the U.S.’s extreme form of individualism— isolation and separation. Writing in the lead-up to the 2008 election campaign, Wray argues that growing disillusionment and discontent in the United States provides fertile ground for alternative cultural norms. The bicycle is a symbol of that alternative. Importantly, Wray links the bicycle to both a “tamer” form of individualism and community cohesion. Rather than the bicycle being a “private” means of transport, Wray emphasizes the particular social interactions it enables thereby making a powerful challenge to the traditional public/private transport dichotomy.

The second half of Pedal Power is devoted to challenging current cultural norms, the mechanisms by which participation in everyday cycling is being encouraged and the role of different players working inside and outside formal political processes to revalue the bicycle. Wray devotes a chapter each to the role of: individual cyclists and advocates who provide alternative ways of seeing and being in the world; bike advocacy groups which reinforce each other as they lobby for funding and legislative changes from the national through to the local scale; bicycle activism that engages the wider citizenry in bicycle politics by encouraging participation in myriad bike-related activities; and sympathetic politicians who can influence legislation and funding decisions to further the interests of cycling. These chapters are alive with detail as Wray offers numerous examples of the people, groups, activities, and legislative changes he believes are facilitating a culture of bicycle use and political change.

Pedal Power. Bicycle Politics: Review Essay. 2 of 4. Bicycles Create Change.com. 12th April, 2019.
Image: Mary Kate McDevitt

Dr Jennifer Bonham is a senior lecturer in the School of Social Sciences, University of Adelaide. She has a background in human geography specializing in urbanization and cultural practices of travel. Her research focuses on devalued mobilities as it explores the complex relationship between bodies, spaces, practices, and meanings of travel. Her current research explores the gendering of cycling. Jennifer’s work is informed by a concern for equitable and ecologically sustainable cities.

Contact details: School of Social Sciences, University of Adelaide, Adelaide 5005, Australia. jennifer.bonham@adelaide.edu.au

This excerpt is from: Bonham, J. (2011). Bicycle politics: Review essay. Transfers, 1(1), 137. doi:10.3167/trans.2011.010110.

Images included here are not part of the original publication.

2019 International Women’s Day

2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
Genevieve Memory Semiotics of the Dress.

2019 International Women’s Day.

As well as wearing my The Cycle of Objectification outfit all day, I also attended a few afternoon IWD women artist events at Griffith Uni, Southbank.

I wanted to attend these events to support the showcase of feminist voices and feminist work.

I was especially keen to hear what some Brisbane feminist artists had to say and see how they were translating their explorations of feminist issues through their art practice.

A big thanks for FARC (Feminist Art Rebel Collective) and in particular Deborah Eddy and Claire Tracey.

Like me, quite a few participants had made sashes, costumes, or were dressed in IWD colours.

2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.

The first event I went to was at the Grey Street Gallery to hear Brisbane artist Genevieve Memory speak about her exhibition Semiotics of the Dress. This exhibition looked at the history and social significance of dresses.

Next were three other local artists Jodie, Ashley and Renee, who are currently exhibiting at the Machinery Gallery Windows, also spoke about their work and ideations.

From there the crowd moved to the Glass Box space. The Glass Box had a very interesting curated exhibition showcasing a number of under grad female art students. It was a very interesting exhibition drawing on a rage of voices, experiences and issues. As well as music and artists explaining their work, the curators also explained their process and intentions for the exhibition.

There was also a live gig by Brisbane musician Taana Rose (below), which was a real treat!

2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
Tanaa Rose

There was also a proto-installation by a duo (I am sorry, I didn’t get their names!) who have an upcoming exhibition. They created a sample of their work yet to be installed in the concourse to explain their conceptualisations and what they wanted to achieve. I really liked the outdoor/interactive aspect of this presentation. It great to use the art college public space to share art with passers-by.

I really enjoyed all the artist talks and have a new appreciation for the amount of work and thought that these talented artists apply to their practice.

2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
Image: Brisbane Art Guide

I was stoked to see that Louise Mayhew (Griffith Uni) had organised (for the third year) a Wikipedia-edit-a-thon. Wikipedia is one of the largest websites on the internet, with more than 40 million articles in more than 250 different languages, but women make up less than 10% of editors. This means women’s stories aren’t being told. This event is where you can edit Wikipedia to include women of note who do not currently have a presence on Wikipedia, or who are underrated, forgotten or invisible. 

 What a great idea!

I immediately started researching a range of female cyclists and bike riders who are yet to be fully recognised, or who have been forgotten in history who need to be included.

It was an action packed day full of creativity, community, and activism.

What a way to celebrate International Women’s Day!

2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
Genevieve Memory Semiotics of the Dress.
2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.
2019 International Women's Day events. Bicycles Create Change.com. 18th March 2019.

Wheels of change: bicycles fight air pollution in Brazil

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Image: Unmask My City

This blog prides itself on sharing the grassroots stories, events and experiences of local and international community cyclists. Around the world, cyclists are grappling with many issues – and this story from JP hit a particular nerve in drawing attention to the issue of air pollution. The article republished here was an open letter written by San Paulo local bicycle activist JP Amaral for Global Call to Climate Action at the end of last year. Recently, I reported on Areli Carreón who is the first ever Latin American Bicycle Mayor (Mexico City) because it is important to hear more from our concerned and proactive Latin American cycling brothers and sisters. A big thanks to JP for sharing his thoughts, research and insights with us. We applaud your work and are sending you much support from down under!

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
JP Amaral. Image: BYCS

As government Ministers, city mayors and civil society from all over the globe head for the World Health Organisation’s first ever international conference on air pollution and health at the end of this month (30 October to 1 November 2018), one must wonder how big a problem the quality of the air we breathe has become.

I used to believe poor air quality was a major barrier to cycling in our urban centers and couldn’t understand the reason for my respiratory problems in my hometown São Paulo, where air pollution levels are 60% above the WHO’s safety limits and responsible for 6,421 deaths each year.

However, as I started cycling, the health benefits were immediate, especially for my respiratory system.

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Image: The Conversation

Now, after 10 years working on sustainable urban mobility, being co-founder of Bike Anjo, a large national network of volunteers promoting cycling as a means of transport in Brazil, and an active member of the international Bicycle Mayor Network, I understand that the health benefits of cycling and walking outweigh the harm from inhaling air loaded with traffic fumes.

This is a message we always try to get across to the people we help in learning to cycle or tracing their daily routes. Moreover, research studies have shown that car drivers in heavy traffic inhale more pollution.

The biggest metropolitan area in South America (population: 21.2 million), São Paulo is notorious for its traffic; a recent study found that São Paulo inhabitants spent 86 hours on average in 2017 stuck in traffic (or 22% of total drive time), putting it in the top five cities for traffic congestion.

In this city, cars and motorcycles are a much-desired escape from long, arduous journeys on public transport, especially for the poor living on the outskirts who commute every day into the city centre.

Over the past decade, Federal government incentives to the car industry have brought down the price of cars, making them significantly more accessible. It is not surprising then that the main source of air pollution in São Paulo – as in several world cities –  is the vehicular fleet, accounting for 80% of total air pollutants.

Despite this unfavourable scenario, cycling has been growing in popularity in recent years: we’ve gone from 100,000 bike trips a day in 2007 to 300,000 trips a day in 2012, and a recent study by the Secretary of Transport estimated over 1 million bike trips a day in São Paulo.

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Cycling in Sao Paulo (Brazil). Image: Raw Story

Investments in cycling infrastructure and a series of incentives, such as 400 km of new bike lanes and bike paths, new bike sharing systems and banning car traffic in some of the city’s busiest streets on Sundays have contributed to this culture change. Surfing on this trend, Bike Anjo expanded its network of volunteers, helping “paulistanos” explore safe cycling routes and cycle with more confidence.

This year, our successful Bike to Work campaign has highlighted the health benefits of cycling, focusing on two women who agreed to ride their bikes to work for an entire month for the first time, whilst having their health monitored by doctors.

Having experienced so many physical and mental health benefits from this challenging experiment, they both decided to continue their daily bicycling commutes. We hope that this experience, featured on national television, has encouraged many Brazilians to do the same.

While behaviour change campaigns such as this one can make a difference, a long lasting change in transport culture must be underpinned by robust public policies that are conducive to active mobility. At the federal level, a progressive piece of policy framework was proposed as the “National Urban Mobility Act”, in 2012, putting forward active mobility as the prioritized mode of transport in Brazilian cities.

However, the national plan implementation depends entirely on the formulation of municipal urban mobility plans, which are either non existent or at early stages of implementation in most of Brazil’s municipalities. Through working with civil society actors, Bike Anjo and the Brazilian Cyclists’ Union (UCB) have been trying to assist municipalities in getting their plans off the paper and into action.

The gaps are numerous; from policy design to implementation, from federal to municipal level, and importantly, the tendency of treating issues in silos.  

Health policies rarely engage in dialogue with mobility policies, despite existing evidence that reducing air pollution in urban centres through clean, sustainable transport results in better public health outcomes and significant savings in government expenditures.

Air pollution is now responsible for over 7 million premature deaths per year, globally. The urgency of reducing such mortality rates, coupled with that of mitigating the impacts of climate change, leaves us with no more time to tolerate carbon emissions from fossil fueled transport.

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Image: Dublin Cycling Campaign

The latest UN scientific report has warned we may have only 12 years to limit climate change catastrophe if global warming exceeds 1.5C, singling out the transport sector as the fastest growing contributor to climate emissions

This first global WHO conference on health and air pollution is a unique occasion where national leaders from different sectors facing similar local challenges can meet and exchange experiences, learn from civil society and ultimately commit to agreed targets to meet the WHO’s air quality guidelines by 2030, matching the needs of reducing carbon emissions.

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Image: WHO

Clean, renewable energy, electric vehicles, the elimination of fossil fuels subsidies, smarter urban planning, and better public transport infrastructure are some of the choices policy makers can make to avoid countless preventable deaths, drastically improve air quality and health, and contribute towards a safer climate.

At the conference, I plan to highlight how cycling can play a major role in transforming mobility around the world. Given the convenience, health benefits and affordability of bicycles, they could provide a far greater proportion of sustainable urban transport, helping reduce not only air pollution, but energy use and CO2 emissions worldwide.

Active mobility is often underestimated, but if you think about it, bicycles could be the ultimate icon of sustainable transport. As the far right takes power in countries across the planet, including most recently Brazil, city level solutions offer real hope and the best bet for change.

Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Image: WHO
Wheels of change: Bicycles fight air pollution in Brazil. Bicycles Create Change.com. 22nd February 2019.
Image: WHO

About the author
JP Amaral is an active member of the international Bicycle Mayor Network initiated by Amsterdam based social enterprise BYCS, and co-founder of the Bike Anjo Network (bikeanjo.org), currently coordinating the “Bicycle in the Plans” project. He has a bachelor degree on Environmental Management at the University of São Paulo and has been working  in sustainable urban mobility since 2008. He is certified as an auditor on the BYPAD methodology – Bicycle Planning Audit, and is the Bicycle Mayor of São Paulo. He is also fellow member of the Red Bull Amaphyko network for social entrepreneurs and of the German Chancellor Fellowship program for tomorrow’s leaders from the Alexander von Humboldt Foundation, working with international cooperation towards cycling promotion, especially between Brazil and Europe.

Bike Anjo  (Bike Angels) is a network of voluntary cyclists who engage people to use bicycles as a mean of transforming cities – from teaching how to ride a bicycle to identifying safe cycling routes for São Paulo inhabitants and building national campaigns.

The Bicycle Mayor Network is a global network of changemakers – initiated by Amsterdam based social enterprise BYCS – that radically accelerates cycling progress in cities worldwide. The individual  use the power of their network to influence politics and the broader public to start cycling. Bicycle mayors transform cities, cities transform the world.

The Orange Bike Project in the Phillipines

For many years, World Bicycle Relief (WBR) has supplied bicycles to some of the world’s most vulnerable people to help increase access to education, healthcare and income-generation opportunities. WBR has a number of corporate sponsors and partnerships. This story details a unique collaboration between WBR, ING Bank and World Vision, called the Orange Bicycle Project. This story comes courtesy of WBR and serves as a reminder that bicycles really do create change. Enjoy! NG.

Dutch financial institution ING has built their corporate purpose around “empowering people to stay a step ahead, in life and in business.” While ING remains committed to this purpose in their day-to-day banking work, they also wanted to integrate it into their corporate giving efforts.

And if they could find a way to honor their Dutch bicycling heritage at the same time, even better! The organization did just that by developing a sustainable transportation relief program: the Orange Bike Project.

The Orange Bike Project in the Phillipines. Bicycles Create Change.com. 27th Jan, 2019.
Image: World Bicycle Relief

ING collaborated with World Bicycle Relief (WBR) and World Vision Philippines to bring bicycles to children living in remote locations in the Philippines, Indonesia, and Thailand.

The project is modeled after WBR’s Bicycles for Educational Empowerment Program (BEEP) and aspires to raise enough funds over five years to build and distribute 5,000 bicycles to students who must walk long distances to school every day.

WBR’s educational programs in Africa have demonstrated that reducing students’ travel time to school helps improve attendance and performance.

Bicycle-riding students are more likely to stay in school, improving their career prospects and future income potential as well. As Mark Newman, CEO of ING Asia, says, “We hope that the ING Orange Bike project will be able to create a lasting impact that empowers the students, their families and the community to keep moving forward in life.”

The project’s orange ING-branded Buffalo Bicycle is specially designed for rough, rural terrain and can carry loads up to 100 kg – making it useful for the student’s family to transport crops and goods to the market when school is not in session.

The Orange Bike Project in the Phillipines. Bicycles Create Change.com. 27th Jan, 2019.
Image: GCP Blog

As of December 2016, 3,200 bicycles have been distributed through the Orange Bike Project. The program’s impact is carefully monitored by a local implementing agency, and the results have been spectacular!

In several beneficiary schools in the Philippines, attendance has increased by at least 33% and grades by at least 51%. The bicycles have also helped recipient families bring more goods to market, increasing their income.

ING has plans to raise $200,000 annually to continue the program through 2018. Employee fundraising groups like the ING Orange Bike Cycling Challenge have helped ING reach its goal by raising $75,000 in 2016. The program has benefited from the enthusiastic support of ING employees and friends who all share the organization’s commitment to empowering individuals.

Shayne Prashan, ING employee and team leader for the ING Orange Bike Cycling Challenge, was motivated to fundraise for the project because of the emotional enlightenment it offered him. “It’s about the only superpower that makes us human: empathy.

Shayne says. “It invites us on one of the greatest and most courageous adventures of our lives: to step into someone else’s shoes to understand their struggles and to help them walk through life with confidence and faith.”

The Orange Bike Project in the Phillipines. Bicycles Create Change.com. 27th Jan, 2019.
Image: ING Orange Bike (Thailand)